2020 sucked. But it was not without its quirks. Enter ‘Twas Twenty Twenty.
For Colle McVoy’s 2020 Holiday Gift, it was only right to give back to our communities. That’s why we teamed up with Feeding America for a digital iSpy-esque picture-find game. For every completed game, Colle McVoy made a donation to Feeding America.
Analyzing search data and leveraging trend research, we were able to uncover fun facts and statistical anomalies for our designers to translate into iconography.
Spread across 4 designed environments, our picture-find hid 37 interesting facts and data points about this past year.
